Helping business communicate effectively with their clients since 2005
Developing good communication with customers aids rapport and results in retention of clientele or purchasing of goods and services. Focusing on customer communication is important to the long-term success of any business.
Communication is an art, it’s the way through which we can understand the need of the customer.
Due to its Simplicity, SMS will therefore likely remain the most used form of Mobile advertising!
SMS Solutions
What We Offer
SMS
Find out what SMS solutions we offer
Short Message Service
Is made up of 160 Characters, is a universal Communication medium which can be sent and received by any mobile phone or computer.
Bulk SMS
Bulk SMS can be described as the sending of a message to a high volume of people at once.
SMS credit is purchased up front; this credit is then used as each SMS is sent.
The down side of Bulk SMS for the most of Africa is that there is no return path, meaning that a client cannot respond to a SMS received, if a business can send a SMS to a client then that client must be able to respond via SMS. Bulk SMS is not interactive and as a result of this does not truly SMS enable a business.
SenderID is required, usually the business name, No response path with this
Interactive SMS
An Interactive SMS platform allows your customer to use SMS to contact your business. Effective communication is bi-directional, it does not help to merely send a mass/bulk SMS to a group of people without offering a response mechanism that can be instantly received, managed and escalated as required.
Scroll down to find more info on SMS and examples for your business.
Instant Messaging
Find out what SMS solutions we offer
Currently under development.
SMS
Interesting Facts
- 5 billion people send and receive SMS globally – slicktext
- It is predicted that 3.5 billion business SMS will be sent in 2023 from a 2.5 billion sent in 2019 – Juniper research
- 48% of consumers prefer direct communication from business via SMS
- The USA SMS market is at 6.2% and will to reach a valuation of $31.7 billion in 2022
- 90% of people prefer to receive SMS ads over calls or emails
- SMS can provide reliable and targeted communication
- SMS allows a business to provide concise and clear communication to clients
- SMS can work seamlessly with other channels currently being used by business. A SMS gets read immediately, 98% open rate compared to 20% email open rate (business.com)
- SMS can be integrated into business systems to provide seamless A2P and P2A communication
- SMS is the ideal choice for time-critical notifications
- 75% of consumers are frustrated when they cannot respond to a business text message. Zipwhip, 2020
- A SMS can be sent in areas with poor connectivity
What is truly being SMS enabled?
Your business is truly SMS enabled when SMS is used and recognized as a standard manner in which to communicate with your suppliers, customers and staff.
Truly SMS enabled means that the power of SMS can be exploited in all facets of your business.
SMS becomes a way of life in your company
True two way SMS communication is the norm
SMS is categorized into different formats so that you know whether the incoming SMS relates to:
A promotion you are running
A database integration request
General query
Customers, suppliers and staff experience the real benefit of interactive and immediate SMS communication
SMS is used in all facets of your business it tracks your business cycle, providing the distinctive advantage that is has over other communication mediums
Bring your clients, employees and suppliers closer through full two-way SMS interaction and control
How can an effective SMS application work for a business?
- Create and manage a database of contacts and their mobile numbers
- Provide your company with a SMS number
- Send and receive SMS messages with superior management functionality, schedule SMS and inbox
- Create and run your own interactive SMS promotions
- Schedule appointments and automatically inform and remind recipients using SMS notification
- Manage events and issues in a professional & structured manner with built in SMS
- Integrate SMS with 3rd party database
- Manage sent and received SMS whilst viewing communications history
- Merge SMS with spreadsheets
- Opt out feature
Examples of SMS usage
For Business
- Inform new customers that you use SMS
- New property listings
- Payment reminders
- Confirm, cancel or even reschedule appointments
- Offer discounts
- Order confirmations and shipping updates
- Customer feedback surveys
- Inform clients their vehicle is ready
- Get confirmation to go ahead with a repair
For Clients
- What is the status of my vehicle?
- Please change my appointment to Wednesday
- Is my insurance policy ready yet?
- Please confirm you received my payment
- Please contact me re your new vehicles
- I would like to upgrade my insurance
- When is your next cattle sale?
- New listings
Example features of an SMS interactive solution
Integration
The system has the ability to connect upto 3rd party backend applications using;
- XML
- SQL Queries
- Json / Rest
For business this means:
- Systems can integrate rapidly
- Opportunities for system integration are increased as well
- The system exposes a simple API on your network
As a result we offer development of solutions that incorporate SMS.
Interactive Keyword
Why should a client or potential client have to call your business when they can simply send a SMS!?
Interactive keyword allows a client to contact your business by simply sending in a keyword as advertised in your business advert.
Inbox
Any effective communication platform must be 2 way. If a business can send a SMS then their clients must be able to;
- Respond to a SMS received
- Contact the business via SMS
Inbox features
- Fully searchable, name, cell number, date and time
- View all communication with client
- Communication can be exported to Excel
- Respond back to client easily
- Complete or close the chat once the client issue has been resolved
Interactive Keyword example
Step 1
Potential client is interested in the services offered by Panorama insurance. They send a SMS with the keyword Panorama as per the advert to 0772123456.
Step 2
The system at Panorama office receives the SMS, recognizes the keyword Panorama and automatically sends a response SMS to the client. The system also records the cell number of the potential client, if it is an existing client then the name and surname will appear
Step 3
The client receives the SMS and can now can wait for the call from Panorama.
